Lee + Cates

Clearly Different

Reflection of the Family Business

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Branding & Design

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Video & Animation

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Marketing & Advertising

Lee + Cates

Clearly Different

Reflection of the Family Business

+

Branding & Design

+

Video & Animation

+

Marketing & Advertising

The 20th anniversary logo for The DONNA Foundation

Lee & Cates Glass has served the Jacksonville community since 1926.

This innovative and established family-run business approached our team to bring its branding into the 21st century. The previous logo, which debuted in 1975, held deep sentimental and symbolic value. Our task was to preserve the brand’s traditional ethos, while reflecting the current leader’s vision for the future.

Blue Biofuel's business cards
Play video cursor
A scrolling video of the Miller EV Solutions website
An image of the Miller Electric Company website
A phone with Instagram open to Visit Jacksonville

Capturing Downtown’s Vision

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The homepage for the Blue Biofuel's website
A phone with Instagram open to Visit Jacksonville

The refreshed logo maintains the color palette and symbolism of its predecessor.

The contained logo can be applied in a variety of settings, from branded vans to social media icons. Our team also worked with Lee & Cates to reintroduce the company’s story through its website and advertising (outdoor and broadcast). True to its hometown roots, we even negotiated a creative activation opportunity as part of the company’s sponsorship of the Jacksonville Jumbo Shrimp.

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A scrolling view of the Miller EV Solutions website
An assortment of MOSH pins
Three MOSH business cards
MOSH rack cards
A screenshot of the David Gray 8-bit commercial

KIND WORDS

Flip Side of Florida logo
A A-frame sign on the sidewalk featuring Visit Jacksonville
Four example Instagram stories for Visit Jacksonville
Outdoor billboards featuring Visit Jacksonville Flip Side of Florida campaign
An infographic for Miller EV Solutions on the lifecycle of an EV project
A Miller Electric Company employee
An outdoor billboard for MOSH

In 2015, our firm was selected through a competitive bid process to provide strategic public relations support for the organization’s operations in Northeast Florida and expansion throughout the state.

In the years since then, our efforts have resulted in hundreds of positive earned media placements in local, regional, and national outlets, ranging from industry awards and coverage of new construction developments throughout the project life cycle, to client success stories and thought leadership opportunities.

The results are in.

1,175%

increase in total net followers

431K+

emails sent with 32% open rate

In addition, our design team meticulously crafted packaging that not only captured attention but also embodied the unique essence of each brand, evoking anticipation and excitement on the shelf.

Our campaign development and associated collateral — from in-stadium ads to POS displays — heightened brand awareness and engagement on occasions such as Cinco de Mayo, anniversary campaigns or new product launches.

Let’s turn your idea into realized potential.