Igniting the creative economy.
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Branding & Design
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Digital & Social Media
Igniting the creative economy.
+
Branding & Design
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Digital & Social Media
Today, the organization is part of a collective movement to ignite the region’s creative economy — ultimately bringing more art to more people, and driving business growth and quality of life improvements in our city.
In alignment with the organization’s 50th anniversary in 2023, we developed a fresh visual identity that showcases the brand’s energy and elevates the message of More Art and More Culture for the greater community. The double “C” icon brings the alliteration of the words “Cultural Council” to life while representing the ripple effect of arts and culture throughout the community.
In the years since then, our efforts have resulted in hundreds of positive earned media placements in local, regional, and national outlets, ranging from industry awards and coverage of new construction developments throughout the project life cycle, to client success stories and thought leadership opportunities.
A refreshed color palette features purple, a color associated with creativity, enlightenment, imagination, and inspiration; secondary colors in complementary shades of teal, green, and blue reflect the spirit and natural beauty of Northeast Florida.
In addition, our design team meticulously crafted packaging that not only captured attention but also embodied the unique essence of each brand, evoking anticipation and excitement on the shelf.