“Mobilegeddon” is a word on every marketer’s mind. The Jacksonville Business Journal interviewed Wingard Creative for an article about “mobilegeddon,” the nickname for Google’s latest algorithm update. The new change will improve rankings for mobile-friendly websites and negatively affect mobile search rankings for websites that are not mobile-friendly. (We covered on our blog post, Google’s April 21 Search Update: Is Your Website Truly Mobile-Friendly?)

David Wingard, our founder and chief creative officer, and Scott Magdalein, our digital director, talked with the Jacksonville Business Journal about why businesses should be paying attention to “mobilegeddon.” Read the full story, “Google has changed its algorithm! Here’s how Jacksonville technologists say you should respond,” at the Jacksonville Business Journal website.